Telematics Systems in Europe and Russia

The European automotive navigation market will witness a shift towards integration and a continual trend towards low-cost connected navigation, which will become a commodity.With Smartphone replication technologies, Smartphone-based navigation inside cars will dominate the market, serving all car segments. The eCall in Europe and ERA-GLONASS in Russia, which mandate automated emergency response systems in vehicles, will lead to Europe becoming one of the biggest markets for telematics systems and will offer Tier 1 suppliers and service providers the opportunity to expand their presence. An analysis from Frost & Sullivan (http://www.automotive.frost.com), Key Trends and Forecasts for Automotive Navigation and Telematics Services Market in Western and Eastern Europe and Russia, finds the market size in Europe for navigation systems – OE embedded, aftermarket embedded and portable navigation devices (PND) – will be 19.3 million units by 2016. Smartphone navigation subscribers will stand at 413.2 million and new telematics service subscribers will touch 5.2 million by 2016. For Russia, the market size for navigation systems is estimated to be 2.5 million units, smartphone navigation subscribers to be 4.4 million and new telematics service subscribers to be 415,000 by 2016.
Connected services like real-time traffic information and local search will arrest the slide of PNDs. PND manufacturers are already venturing into the OE business to offer low-cost in-dash solutions. But this is bringing them into direct competition with Tier 1 suppliers. Connected and value-added services will be pivotal factors influencing uptake of a navigation solution. Developing a low-cost portfolio in order to penetrate the mass market segment will also be a key focus area.
Key Trends and Forecasts for Automotive Navigation and Telematics Services Market in Western and Eastern Europe and Russia (M811) is part of the Automotive & Transportation Growth Partnership Services programme, which also includes research in the following markets: European and North American Automotive OEM Connectivity, Infotainment, and HMI Strategies, European and North American Automotive HMI Market and European and North American Markets for Display and Instrument Clusters. All research services included in subscriptions provide detailed market opportunities and industry trends that have been evaluated following extensive interviews with market participants.
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Toyota Plans to Sell Hydrogen Powered Cars in the Future, but the Challenge of a Related Infrastructure Remains

Today’s announcement from Toyota regarding the plan to focus on hydrogen-powered cars in the future will definitely make other OEMs sit up and take notice. Fuel Cell programmes have been underway with many OEMs such as Daimler and Honda in the recent past, but the key difference in the announcement made today is the sheer volumes Toyota commands globally. Toyota has always delivered what they promised, of which Prius is proof, and there is no reason to doubt Toyota’s commitment towards the production of their first fuel cell vehicle as planned in 2015.However, the real challenge going forward will be the infrastructure for re-filling hydrogen commercially. Europe and North America will be the primary markets for Toyota when they start selling the fuel cell models and it becomes even more important to establish infrastructure because OEMs in the past [BMW] have had to shelve their grand plans simply because of lack of infrastructure. It would make good business sense to initiate alliances with potential partners to develop hydrogen filling station infrastructure in the next 2 years. Hydrogen storage, both in the vehicle and in re-filling stations requires complex systems and the associated costs can be shared by partners based on varied business models, very similar to what Electric Vehicle OEMs are offering / developing now. The cost of manufacturing fuel cells has to be brought down for this technology to become economically attractive. Finally, it is the combination of both availability of models and hydrogen re-filling stations that will determine the future of Toyota’s plans. Toyota will need to look at developing the latter sooner than later.
Frost & Sullivan, the Growth Partnership Company, enables clients to accelerate growth and achieve best-in-class positions in growth, innovation and leadership. The company’s Growth Partnership Service provides the CEO and the CEO’s Growth Team with disciplined research and best-practice models to drive the generation, evaluation, and implementation of powerful growth strategies. Frost & Sullivan leverages 50 years of experience in partnering with Global 1000 companies, emerging businesses and the investment community from more than 40 offices on six continents. To join our Growth Partnership, please visit http://www.frost.com.(By Kaushik Madhavan, Global Program Manager – Powertrain, Frost & Sullivan)

Core competency of vehicle usage and vehicle analysis

London. Vehicle OEMs have traditionally focused on their core competency of vehicle usage and vehicle analysis, rather than transport operation. This has placed them at a disadvantage to independent aftermarket telematics vendors, whose core competence is in transport operation. OEMs have typically limited client contact after selling the vehicle. But this is expected to change once OEMs gradually start offering fleet management systems (FMS) as a standard in their models.New analysis from Frost & Sullivan (http://www.automotive.frost.com), Strategic Update of European Medium and Heavy-duty Commercial Vehicle Telematics Market, finds that the market registered sales of 542 million in 2010 and estimates this to reach 1.3 billion in 2017. Frost & Sullivan anticipates almost half the vehicles produced to have a FMS as a standard line-fit by 2017. Telematics solutions supporting an open and flexible platform will allow vehicle manufacturers to survive long-term in this competitive market. Some OEMs might consider offering FMS as a standard based on the country in which they are being offered, while others might base it on models, changing platforms, miles driven or pricing. At present, however, most OEMs consider the particular market or country, when offering FMS as standard.
A key issue for OEMs is that hardware penetration might not necessarily equate to service penetration. This is because some operators do not want to be linked to OEMs or to a particular OEM. At the same time, some OEMs do not have the capability of expanding outside their own vehicle line. Moreover, operators with mixed fleets do not favour OEMs’ base-telematics system. Thus, even with the hardware in place, OEMs are unlikely to win all the associated service opportunities.This strategy of offering a standard quality fitment, suiting all types of customers and extending the continued relationship, is expected to have a positive influence on the market presence of OEMs in the coming years. This strategy will not only help OEMs to increase their base of active subscribers but will also help them collect a large pool of real-time vehicle specific data to build better trucks for the future.
Frost & Sullivan, the Growth Partnership Company, enables clients to accelerate growth and achieve best-in-class positions in growth, innovation and leadership. The company’s Growth Partnership Service provides the CEO and the CEO’s Growth Team with disciplined research and best-practice models to drive the generation, evaluation, and implementation of powerful growth strategies. Frost & Sullivan leverages 50 years of experience in partnering with Global 1000 companies, emerging businesses and the investment community from more than 40 offices on six continents. To join our Growth Partnership, please visit http://www.frost.com.

Modular strategy

London By 2020 the key 12 global auto OEM groups are expected to reduce their platforms from 223 in 2010 to 154, reveals news analysis by global consulting firm Frost & Sullivan. The adoption of a global platform standardization and modular strategy is put in place in order to reach a platform reduction of more than 30 per cent. The top ten platforms will result in a growth from nearly 17 million vehicles in 2010 to more than 33 million by 2020 in the global passenger car and light truck production figures, featuring a staggering increase of 94 per cent. Consequently, by 2020 the key 12 OEM groups are expected to account for an almost 74 per cent share in the same segment.
The standardisation of platforms is expected to impact the OEM group brands with their vehicle model permutations and combinations look leaner than ever before. By 2020, Daimler, Volkswagen and the Fiat-Chrysler groups respectively, are expected to reduce 60-65 per cent of their platforms. As a result, their average production volume per platform is expected to increase more than four-fold by 2020 compared to 2010. Overall, the average vehicle production per platform is expected to increase at least three fold by 2020 from current levels of more than 0.24 million units in 2010. And, nine out of the top ten platforms are expected to have volumes in excess of two million units annually by 2020 as against three out of the top ten in 2010.
The study also identified several factors for OEMs to derive a blueprint of their platform standardisation strategy. The emerging regions in which the OEMs operate, both produce and sell, and which directly govern their platform standardisation and modular strategy, are certainly one. Another factor is the modules themselves used as building blocks of future platforms, and OEMs are expected to bring variations into the vehicle through effective use of electronics. And finally, there is the ability of the OEM groups to quickly understand the perceived benefits gained by having a reduced supplier base as a result of sharing components, systems and modules across platforms.
Frost & Sullivan, the Growth Partnership Company, enables clients to accelerate growth and achieve best-in-class positions in growth, innovation and leadership. The company’s Growth Partnership Service provides the CEO and the CEOs Growth Team with disciplined research and best-practice models to drive the generation, evaluation, and implementation of powerful growth strategies. Frost & Sullivan leverages 50 years of experience in partnering with Global 1000 companies, emerging businesses and the investment community from more than 40 offices on six continents. To join our Growth Partnership, please visit http://www.frost.com. (Katja Feick)

Piccole Auto, Grandi ambizioni

Il segmento delle microauto è destinato a diventare una delle principali fonti di reddito per oltre 30 partecipanti del mercato, incluse 7 tra le 10 maggiori case automobilistiche a livello globale. Messo alla prova dalle inasprite normative sulle emissioni e dai sempre più rigidi requisiti sulla sicurezza, l’intero mercato delle microauto da settore di nicchia si è evoluto al punto da qualificarsi persino per le prove d’urto dei veicoli. Una nuova analisi di Frost & Sullivan intitolata “Strategic Analysis of the European Microcars Market” (http://www.automotive.frost.com) rivela che più di 60 modelli base, fra cui quadricicli, verranno presentati sul mercato europeo entro il 2013. Inoltre, più di 19 modelli saranno lanciati dalle 7 grandi case automobilistiche nella nuova classe emergente dei veicoli sub A. Per il segmento dei veicoli sub A si prevede infatti una crescita più rapida rispetto a quella dei quadricicli grazie alle loro caratteristiche ed alla loro forte somiglianza con i veicoli del segmento A, quello delle citycar. L’analisi intitolata “Strategic Analysis of the European Microcars Market” fa parte del programma Automatve & Transportation Growth Partnership Service di Frost & Sullivan che include anche la ricerca nei seguenti mercati: Sustainable and Innovative Personal Transport Solutions – Strategic Analysis of Carsharing Market in Europe, Analysis of the Market for Carsharing in North America, Strategic Analysis of Passenger Vehicle Market in Malaysia e Russian and CEE Automotive Industry Outlook.

Domotica sempre più Accessibile

I sistemi di domotica stanno diventando sempre più semplici e accessibili, sia per gli utenti finali sia per gli installatori, facendo così avanzare il mercato e acquisendo un pubblico sempre più vasto anche in Italia. Il nostro Paese rimane il terzo mercato europeo dei sistemi di domotica dopo Gran Bretagna e Germania, con una quota di mercato pari all’11% e circa 18,5 milioni di euro di fatturato. Una nuova analisi condotta da Frost & Sullivan (http://www.buildingtechnologies. frost.com) intitolata “European Home Automation Markets”, rivela che il mercato a livello europeo ha registrato entrate pari a 164,3 milioni di euro nel 2010 e stima che questa cifra raggiungerà i 228,7 milioni di euro nel 2015 con un tasso di crescita annuo composto del 5,1%. In ogni caso, i prezzi si stanno abbassando a livello globale, a causa di molteplici fattori tra i quali una crescente concorrenza tra gli attori che operano in questo mercato e la pressione esercitata sui produttori per spingerli a ridurre i loro margini di guadagno in questo periodo di recessione economica. Il fattore principale che ha influenzato i prezzi di questi sistemi di automazione è l’introduzione sul mercato dei tablet PC, che aiuta in modo determinante la riduzione dei costi dell’intero sistema e in modo particolare nel segmento di lusso del mercato. Questo rende la domotica molto più accessibile, incentivando le vendite del segmento di prodotto di media gamma. Uno dei differenziatori chiave tra un sistema di domotica di lusso e uno semplice è l’interfaccia utente. Come fa notare Hammam Ahmed, analista di Frost & Sullivan, “con l’introduzione dei tablet PC della Apple e successivamente da parte di altri produttori, il mercato sarà presto inondato di tablet PC usati come interfaccia utente con applicazioni di domotica poco costose e facili da sviluppare”.
L’analisi condotta da Frost & Sullivan, intitolata “European Home Automation Markets” fa parte del programma Building Management Technologies Growth Partnership Services, che include anche la ricerca nei seguenti mercati: mercato europeo dei sistemi di controllo dell’illuminazione, numerose opportunità nel mercato europeo dei sistemi fotovoltaici integrati negli edifici, nel mercato europeo delle pompe di calore che utilizzano l’energia geotermica così come nel mercato europeo della sicurezza antincendio e opportunità dai settori di applicazione verticale.
Frost & Sullivan, la Growth Partnership Company, permette ai suoi clienti di accelerare la loro crescita e di raggiungere posizioni di rilievo in termini di progresso, innovazione e leadership di mercato. La Growth Partnership Service di Frost & Sullivan offre al Ceo e al suo team una ricerca accurata e dei modelli “best practice” da seguire per guidarli nella creazione, nella valutazione e nell’attuazione di significative strategie di crescita. Frost&Sullivan vanta oltre 50 anni di esperienza come partner delle prime 1000 società a livello globale, aziende emergenti e investitori di più di 40 uffici in sei continenti. Per far parte della nostra Growth Partnership, visita il nostro sitohttp://www.frost.com.

Nuovo direttore di Frost & Sullivan Italia

Londra “E’ vero che la crisi economica globale ha provocato cambiamenti tali da rivoluzionare, in alcuni casi, l’assetto di mercati da tempo consolidati. Tuttavia, questa crisi ha anche generato nuove opportunità e molte aziende, anche italiane hanno reagito e stanno reagendo positivamente, orientandosi verso nuove strategie di crescita”. Sono improntate all’ottimismo le previsioni del nuovo direttore di Frost & Sullivan Italia, Livio Vaninetti, di recente nominato alla guida dell’ufficio italiano di via Pagano 38 a Milano. Livio Vaninetti, 39 anni, laureato in Ingegneria al Politecnico di Milano, e in possesso di un dottorato di ricerca in Economia Industriale all’ENST di Parigi, ha alle spalle una lunga e solida carriera come consulente, incarico che ha ricoperto per oltre un anno a Frost & Sullivan prima di prendere in mano le redini dell’ufficio italiano. Il dottor Vaninetti non ha dubbi: “Nonostante la ripresa tardi a manifestarsi, le opportunita’ per le aziende sono numerose. Piani di crescita organica in aree geografiche o segmenti di mercato favoriti da incentivi e stimoli governativi piuttosto che strategie di espansione attraverso M&As o Joint Ventures rappresentano alcuni concreti esempi di opportunità che possono garantire una considerevole crescita”.
Fondata nel 1961, Frost and Sullivan puo’ contare su 50 anni di esperienza nella ricerca e nella consulenza strategica, su un approccio globale al mercato che si basa sul coinvolgimento dei ben 37 uffici in tutto il mondo e una copertura sistematica dei principali settori di mercato e delle principali aree geografiche.  Oltre 10 mila clienti hanno gia’ scelto Frost & Sullivan come partner per il proprio sviluppo. http://www.frost.com