Fidest – Agenzia giornalistica/press agency

Quotidiano di informazione – Anno 32 n° 15

“Consumer Perceptions and Preferences of the Latest Digital Technologies, North America, 2018”

Posted by fidest press agency su domenica, 25 novembre 2018

The overall research objective is to measure the current use and future decision-making behavior toward information technology and telecom in the consumer industry, specifically: Connected home, social media, landline phone service, wireless / cellular phone service, subscription television service (cable, IPTV, or satellite), internet access service, home electronics maintenance (set-top boxes, DVR, modem), live video streaming service (Sling TV, DirecTV Now, CBS All Access), augmented reality, and big data and analytics.A great deal is changing in the digital world when it comes to communications services. Is your company ready for the next generation of technologies, buyers, and megatrends? The rapid growth of new delivery models, contemporary content, and advertising mechanisms is waking up the traditional players.Technologies such as Siri, Google Home, and Alexa are setting the stage for a voice-driven world. Artificial intelligence and augmented reality will enhance our ability to gather information, communicate with others, and make better decisions. There will be a continued debate around the level of security and privacy versus convenience. The one trend that is certain is that consumers are driving the technologies that are being developed in the business world. That’s why this study is important for all technology vendors to read and utilize.

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