Fidest – Agenzia giornalistica/press agency

Quotidiano di informazione – Anno 31 n° 275

50th Anniversary of the Apollo 11 Moon Landing

Posted by fidest press agency su sabato, 25 maggio 2019

Samsung Electronics Co., Ltd. today announced the “Making History” QLED 8K TV commercial and a multi-platform campaign with CNN Films in celebration of the 50th anniversary of the Apollo 11 moon landing in 1969, when television enabled people around the world to witness one of mankind’s greatest achievements. In 2019, Samsung is making TV history again by pushing the boundaries of technology with QLED 8K, now allowing consumers to watch video content in the highest resolution this category has ever seen.
Created by adam&eveNYC, Samsung’s “Making History” QLED 8K TV commercial campaign features moon landing footage licensed from the groundbreaking ‘APOLLO 11’ documentary. This summer, Samsung will also sponsor the broadcast premiere of the ‘APOLLO 11’ documentary on CNN, beginning June 23 at 9:00pm and 11:00pm Eastern with limited commercial interruption and will feature a special 60-second version of Samsung’s “Making History” commercial. Directed and produced by Todd Douglas Miller, ‘APOLLO 11’ was created from newly-discovered, never-before-seen 70mm archival footage and more than 11,000 hours of uncatalogued audio recordings from NASA and the National Archives.
‘APOLLO 11’ (and ‘Apollo 11: First Steps Edition’) is the result of more than two years of collaboration between Miller’s Statement Pictures and CNN Films, and marks the third collaboration between CNN Films and Miller. CNN Films and Miller also collaborated for the production of the documentary short, distributed by Great Big Story, THE LAST STEPS, about the final NASA lunar mission, Apollo 17.
‘APOLLO 11’ is a cinematic event that takes viewers on NASA’s historic mission led by astronauts Neil Armstrong, Buzz Aldrin, and Michael Collins, that first put men on the moon 50 years ago. In addition to the ‘APOLLO 11’ television premiere on June 23rd, the film will encore Saturday, June 29 and Saturday, July 20 at 9:00pm on CNN.
Samsung’s cross-platform campaign with CNN aligns the new era of 8K QLED picture quality together with the technical feat of the film’s extraordinary production. This includes branded content produced by CNN’s brand studio Courageous for Samsung’s QLED 8K TV, which features retired astronaut Scott Kelly narrating a personal experience from his space travel. The creative will launch on the anniversary of the moon landing across CNN’s social handles.Additionally, Samsung will sponsor a three-part digital video series tied to the anniversary. This CNN editorial endeavor will spotlight a new generation of women leaders who are determining where the next great discoveries will be made, developing the groundbreaking technology to send humanity to the farthest reaches of the universe, and tapping a younger, more diverse recruiting pipeline that is opening doors for the next crop of dreamers.

Rispondi

Inserisci i tuoi dati qui sotto o clicca su un'icona per effettuare l'accesso:

Logo WordPress.com

Stai commentando usando il tuo account WordPress.com. Chiudi sessione /  Modifica )

Google photo

Stai commentando usando il tuo account Google. Chiudi sessione /  Modifica )

Foto Twitter

Stai commentando usando il tuo account Twitter. Chiudi sessione /  Modifica )

Foto di Facebook

Stai commentando usando il tuo account Facebook. Chiudi sessione /  Modifica )

Connessione a %s...

 
%d blogger hanno fatto clic su Mi Piace per questo: