Fidest – Agenzia giornalistica/press agency

Quotidiano di informazione – Anno 32 n° 279

2019 Cyber Monday Best Sales Day in Company History

Posted by fidest press agency su sabato, 14 dicembre 2019

StudentUniverse, the world’s leading travel booking service for students and youth, announced today its best Black Friday and Cyber Monday weekend ever. Cyber Monday 2019 (December 2) was the company’s best sales day ever, beating last year’s record by 24%.
Cyber Monday was a record-breaking day in more than just sales. The company helped customers save a record amount on flights with 4,942 promo code uses (up 15% YOY) and $200K in extra discounts (up 37% YOY). The increase in sales, savings and promo codes for students is due in part to great offers from partnering airlines.Black Friday (November 29) should not be overlooked, either. This year’s Black Friday was the 3rd best sales day in company history, beating out even previous Cyber Monday records. It was also the most tickets sold on a day that’s not Cyber Monday (up 27% YOY).
With such a high volume of tickets booked on these days, Black Friday and Cyber Monday are great days to see trends in student bookings. Here’s what students are booking for 2020: 53% of the bookings were one-way flights. Students book one-way flights to increase flexibility while traveling. The most-frequently booked regions on Cyber Monday included domestic flights within the US (up 15% YOY), US to Europe flights (+36%), Intra-europe (+211% YOY) and US to Asia (up 17% YOY). Students love traveling with friends: over 750 users who booked on Cyber Monday purchased 8 or more tickets.

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