Fidest – Agenzia giornalistica/press agency

Quotidiano di informazione – Anno 32 n° 279

Posts Tagged ‘global survey’

PROS Global Survey Reveals that the Airline Industry is Advancing Digital Transformation

Posted by fidest press agency su venerdì, 18 ottobre 2019

PROS® (NYSE: PRO), a provider of AI-powered solutions that optimize selling in the digital economy, today announced the findings of its global survey, “The State of Airline Digitization: Expectations Meet Reality,” which sheds light on the digital transformation across airline carriers. Gathering insights from nearly 400 executives, directors and managers within the airline industry, the PROS survey provides perspective on airline digitization progress and priorities. The survey research shows that airlines of all types and sizes are working toward digital transformation initiatives that focus on improving the passenger experience, improving performance and staying competitive.Airlines are well underway in their digital transformation journeys, but it is still early in the process, with only 8% of airlines reporting more than three years of engagement in digital transformation efforts. This leaves room for airlines to capture opportunities with digital advances that delight passengers, setting a new standard for customer service and resulting in improved customer loyalty.To further support and advance digital transformation initiatives, the survey shows airlines are devoting a significant percentage of their total budgets and creating new roles within their organizations. Overall, 58% of airline respondents have created entirely new departments around digital efforts, while 65% of respondents report the creation of new roles within commerce, distribution, revenue management and IT.Regardless of carrier type or size, technological innovation and passenger experience are top priorities of airlines according to the survey. There are differences in how these priorities are addressed when the data is broken down by airline size. The survey reveals network carriers are more likely to prioritize operational efficiency, with service- and system- upgrades, while 58% of low-cost carriers report they are applying digital transformation initiatives to improve the selling experience.Across the board, airlines responding report a high-level of confidence in their ability to implement digital transformation initiatives, especially enhancements to the web and mobile experience. Airlines typically expect digital transformation initiatives to increase revenue as a result of the investment, however the survey data reveals mixed expectations across carrier size with 53% of network carriers expecting revenue impact to be more than 10% compared to only 24% of low-cost carriers expecting the same outcome.The global study, conducted by Hanover Research on behalf of PROS, offers a research-validated perspective on the state of the airline industry as it pertains to digitization initiatives, so airlines can create more accurate benchmarks for their digital transformation journeys and understand what to prioritize next.

Posted in Estero/world news | Contrassegnato da tag: , , , | Leave a Comment »

Global Survey

Posted by fidest press agency su giovedì, 23 giugno 2011

London. Public and private transport commuters in Copenhagen, Seattle and Sydney are most satisfied in their journey experience, a global Frost & Sullivan survey reveals. Results from the second phase of Frost & Sullivan’s Urban Mobility research reveal, that Copenhagen topped the index with an average score of 82 points in the overall journey experience -public and private transportation – due to its high usage of non-motorised transport such as bicycles and integrated public transportation system. The global survey analyses consumer perceptions regarding different types of mobility and their acceptance levels of various mobility solutions based on different attributes. The Journey Experience Index (JEI) is calculated on the basis of speed, cost of travel, overall comfort and experience. Apart from Copenhagen European commuters in Frankfurt, London, Moscow and Paris were questioned for the survey. London has taken the European runner-up slot with a score of 68, followed by Frankfurt (64), Paris (62) and finally Moscow with a score of 61. Nevertheless, these European cities landed in the medium range of the index. Jakarta, Seoul and Rio de Janeiro made up the lower spectrum of the index. “Commuters in these three cities were mainly dissatisfied due to traffic congestion for individual transport and over-crowding in public transportation,” Mr. Vaidya continued. He added that Jakarta scored an average of 31 points, Seoul (37) and Rio de Janeiro (46).
The Journey Experience Index is part of Frost & Sullivan’s Urban Mobility research programme to track the mobility of 27,600 commuters and inner-city residents over a year across 23 global cities, covering weekdays and weekends. The survey is the first of its kind on a global scale which sheds light on how people travel globally, what their frustrations are and therefore what solutions they would like to see to improve their journey satisfaction. The second phase of the survey was conducted between December 2010 and February 2011 and involved 6,900 respondents from 23 cities.

Posted in Estero/world news | Contrassegnato da tag: , , , | Leave a Comment »