Fidest – Agenzia giornalistica/press agency

Quotidiano di informazione – Anno 32 n° 60

Posts Tagged ‘reveals’

Agoda Research Reveals Travel Trend Expectations for The 2020s

Posted by fidest press agency su sabato, 4 gennaio 2020

Single apps for all travel needs, passport free travel, and mobile app check-in are the top three ‘new travel norms’ expected by travelers in the next decade, according to new research by Agoda, the world’s fastest growing digital travel platform.
With the continued advancement of technology, revolutionary travel apps, and better connectivity, people expect a lot more from their travel experience in the next decade. Specifically, Southeast Asians half of all respondents in Indonesia (56%), Singapore (54%), Malaysia (53%), Taiwan (50%), the Philippines (48%) and Thailand (48%) considering this the norm in the next decade. This compares to only a third of people in the United Kingdom and the United States (33%).Specifically, in Taiwan (50%) and in Southeast Asia half of all respondents in Indonesia (56%), Singapore (54%), Malaysia (53%), the Philippines (48%) and Thailand (48%) considering this the norm in the next decade. This compares to only a third of people in the United Kingdom and the United States (33%).Meanwhile, Singapore (50%), Vietnam (47%), Philippines (45%), China (44%) and Australia (41%) are the top five origins most likely to see a future with passport-free travel. In the UK and US, they are less expectant of this advancement with only 1 in 5 expecting it to be the norm within the next decade.Technology has already made such a positive impact on how and where people travel as innovative technologies, like those developed at Agoda, give travelers instant access to millions of hotels and home properties around the world with real time pricing and availability.Globally, people want to increase travel, but also to make eco-friendlier travel choicesUniversally, people want to increase the amount of travel they undertake in the 2020s. Exploring more of their own country is cited by 40% of respondents globally, while international travel more often is anticipated at 35%.What’s also interesting, in the context of global narratives on climate sustainability, is the trend that more than a quarter want to make more eco-friendly travel choices in the next decade. Travelers from Singapore, Thailand and Indonesia are most keen to make eco-friendlier choices perhaps more aware than others with the recent closure of Maya Bay in Thailand, and the Boracay rehabilitation program in Philippines, and thus travelers want to do their bit even when on holiday.Travelers in the 35-44 and 55+ age groups are most likely to want to explore their own countries and territories more (40% and 42% respectively), with those from China, Indonesia, Japan, Malaysia, The Philippines, Taiwan, Thailand, US and Vietnam choosing domestic destinations within their top three wishlist destinations for the coming decade.Meanwhile Korean and Japanese travelers see themselves taking more solo trips in the next decade. Taiwanese and Indonesians would prefer taking a sabbatical or gap year.Kyoto scoops #1 spot as the world’s most desired destination to visit in the 20s. Asia dominates the global travel wishlists destinations for the next decade, as travelers from both Asia and the West showcase a growing curiosity for Asian treasures like Kyoto (Japan) famed for its Shinto shrine, Kyoto is an eclectic blend of culture, food and history, followed by Bangkok, (Thailand) and Bali, (Indonesia).Travelers in Philippines, Thailand, Taiwan, Vietnam and Malaysia want to cross off their own capital cities from their travel lists. Meanwhile, South Korea, the UK, and Australian travelers are the only one who don’t choose a domestic destination on their wishlists for travel in the next decade. American and British travelers alike are most excited about visiting New York in the coming decade, with New York also a top three choice for travelers from Australia, Japan and South Korea. Both Malaysian and Indonesian travelers would like to visit Makkah by 2030.

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Isobar Survey Reveals the Evolution of CX as Creative Experience

Posted by fidest press agency su venerdì, 26 luglio 2019

Today Global Digital Agency Isobar has published ‘Creative Experience: the evolution of CX’, a Global survey of 1,000 CMOs and senior-level marketers on customer experience. The results demonstrate how CMOs are investing heavily in creativity to deliver better customer experiences that drive business growth. Download the report from Isobar.com to find out more.It argues how Creative Experience is an evolution of Customer Experience – using creativity to create distinct and connected experiences that create a place for brands to live in people’s lives. The report outlines the three imperatives for superior CX – ‘a customer-centred business strategy’, an ‘innovative use of technology’, and ‘data analytics to personalise products and services’, with the marketers who do not embrace these capabilities being left at risk of being left behind.Jean Lin Isobar Global CEO said “This survey is a must-read for any marketer aspiring to deliver next-level customer experiences. It defines Creative Experience – how the intersection of data, creativity & technology will lead the future transformation of businesses and brands through experience”The results show how CMOs believe Creativity is critical to transforming both customer experience and business overall. 85% of CMOs said that creativity and big ideas that ‘build the brand and that make create an emotional connection’ are important to the future success of their business and 47% are investing in creativity next year.Ronald Ng, Isobar Global Chief Creative Officer explained, “Experience is the only point of meaningful differentiation in brands. Whilst technology provides the infrastructure, it’s a creativity that enables customer experiences to have meaning.”

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CWT Research Reveals 71% of Business Travelers Embrace Innovation

Posted by fidest press agency su giovedì, 11 luglio 2019

Research by CWT, the B2B4E travel management platform, shows that 71% of global business travelers embrace travel innovation. Travelers from the Americas and Asia Pacific are more likely to favor it, with 75% and 71% respectively. Europeans, on the other hand, are warier of the changes – 7% of them stating a reluctance to embrace travel innovation versus 5% of Asia Pacific and 3% of Americas travelers.
Despite the fact that it is tempting to assume that younger age is a big factor when it comes to innovation acceptance, the results of this survey prove the opposite. Only Asia Pacific millennials score higher: 79% versus 75% of Generation X and 60% of boomers. In the Americas, Gen X travelers lead the way (78%), followed by millennials (76%) and boomers (70%), and in Europe millennials rank last at 64% after the two other generations at 67% each.“Technological innovation is the future, and frequent business travelers are already benefitting from its potential,” said Andrew Jordan, CWT’s Chief Product and Technology Officer. “Business travelers are people working away from home – so why wouldn’t they want to embrace innovations that make their journeys and their lives easier?”

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E xhibition Eileen Cooper RA

Posted by fidest press agency su sabato, 13 giugno 2015

eileenLondon Burlington House 15/6/2015 Piccadilly Royal Academy of Arts Join printmaker and painter Eileen Cooper RA for a guided tour of her exhibition Hide and Seek, and a unique opportunity to discuss her richly diverse practice in an intimate setting over coffee and conversation. Artist Eileen Cooper was elected a Royal Academician in 2000, and was made Keeper of the RA in 2010, the first woman ever to hold this post. She brings an unapologetically female perspective to her subject matter, which features bold, iconic images of the female form. Her concerns are as relevant and timeless as those of the human spirit itself, encompassing sexuality, motherhood, life and death. In Hide and Seek, the focus shifts from Cooper’s richly coloured, expressive paintings to her works on paper, exploring the media of charcoal, pencil, pastel and ink. In this tour, she reveals the story of her practice, discussing her approach to the autobiographical elements of her work and how her career as an artist has developed over the past 40 years. Monday 15 June 2015, 1 – 2.30pm.

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